How do browsers and devices affect my orders?
The breakdown of browsers and devices that affect your orders are often overlooked. Don’t let these statistics go unnoticed. According to the industry statistics, 58.7% of all orders are affected by device and browser breakdown.
It’s easy to forget that not everyone has the same experience online. There are over 2,000 devices in use today for mobile browsing alone. These devices vary from Smartphones to tablets and laptops. As a result, many expect content to be tailored to specific interfaces and devices. Not making that change to the content can result in a lack of conversions and drop in transactions on certain devices or browsers.
While the biggest distinction is typically made between mobile devices and desktops, the individual browser can also have an impact on performance if the browser does not support the web technology your platform utilizes. This template makes it easy to understand which devices and browsers are performing well and which ones are not performing at the level they should be.